• Authenticity, Italianness and historicity.
  • Extra quality and careful selection of raw materials.
  • Exclusive hot saponification technique.
  • Daily luxury and accessible exclusivity.
  • Design, packaging and refined textures.
  • Passion for the details that make the difference.
  • Reputation of the high brand also on social networks and blogs.
  • Respect for the consumer that search for value for money.