What makes Majirel, Inoa, and Dia Richesse different from each other?

Majirel is a permanent dye with high gray coverage and a wide palette. Inoa is ammonia-free and ideal for sensitive scalps, also offering long-lasting color. Dia Richesse is a demi-permanent color perfect for glossing or enhancing tone without lightening.

Your stylist will choose the best formula depending on your goals and hair needs.