Clay Matte Pomade Reuzel 340gr

The Clay Matte Pomade Reuzel 340gr is a professional-size styling pomade designed to deliver strong hold with a dry, natural matte finish. It offers excellent texture and control, making it ideal for modern, structured hairstyles without shine.

Developed by the barbers behind the Reuzel barbershop legacy , this clay-based pomade follows classic barbering principles adapted for contemporary matte styling. It is especially suited for short to medium-length hair, textured crops, messy looks, and natural volume styles.

The clay-infused formula provides grip and definition while keeping the hair lightweight and touchable. It controls even thick, curly, or unruly hair, maintaining the style throughout the day without stiffness or greasy residue.

Unlike traditional grease pomades, this water-based clay formula washes out easily with shampoo and offers a dry finish that suits modern grooming preferences. If you want to understand how water-based formulas differ from grease pomades in real styling conditions, the Grease vs Water-Based Pomade philosophy explains the key differences in control, texture, and finish.

The 340gr size is ideal for barbershops, frequent users, or daily styling routines. It performs consistently across all hair types and delivers long-lasting texture with a clean, natural feel.

Key Features

• Strong hold with natural matte finish
• Clay-based texture for added grip and definition
• Water-based formula for easy washout
• No shine, no greasy residue
• Ideal for short and textured hairstyles
• Professional-size packaging for frequent use

How to Use

Start with a small amount of clay pomade and warm it thoroughly between your palms. This activates the clay and helps it distribute evenly without clumping.

Apply to towel-dried hair if you want easier spread and a softer, natural matte look, or to dry hair for maximum texture, grip, and definition. Begin from the back of the head and work forward to ensure balanced application.

Use your fingers to create texture, separation, and movement, or a comb for cleaner, more controlled structure. The clay formula provides strong hold while keeping the hair flexible and touchable.

If additional control or definition is needed, build gradually by adding small amounts. This prevents overloading the hair and keeps the matte finish natural and dry.

To remove the product, wash with a regular shampoo. The water-based clay formula rinses out easily and leaves no greasy residue behind.

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