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Expertia Hair Dye 12.11 Very Light Intense Ash Blonde Highlift Farcom 100ml 15183 Farcom Hair Dye Farcom €7.90 €6.37
Expertia Hair Dye 12.11 Very Light Intense Ash Blonde Highlift Farcom 100ml 15183 Farcom Hair Dye Farcom €7.90 €6.37
Expertia Hair Dye 12.11 Very Light Intense Ash Blonde Highlift Farcom 100ml 15183 Farcom Hair Dye Farcom €7.90 €6.37
Expertia Hair Dye 12.11 Very Light Intense Ash Blonde Highlift Farcom 100ml 15183 Farcom Hair Dye Farcom €7.90 €6.37

Expertia Hair Dye 12.11 Very Light Intense Ash Blonde Highlift Farcom 100ml

15183
Directly In Stock
€7.90
Tax included Delivery at 1-3 Working Days

A highlift, intense ash blonde formula delivering long-lasting, salon-quality color and care in every use.

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Expertia Hair Dye 12.11 Very Light Intense Ash Blonde | Farcom Highlift

Experience salon-quality results at home with Expertia Hair Dye 12.11 Very Light Intense Ash Blonde Highlift by Farcom. This professional-grade permanent hair dye is specially designed to provide highlift coloring performance, ideal for lightening and neutralizing yellow or warm undertones.

  • Enriched with conditioning agents, Expertia Hair Dye ensures uniform color application while maintaining the hair’s moisture balance. The 12.11 Very Light Intense Ash Blonde shade is perfect for those seeking a cool, luminous blonde without brassiness. It’s ideal for naturally light hair or pre-lightened bases.

Whether you're a stylist or a beauty enthusiast, Farcom’s Expertia Hair Dye line delivers reliable color results and professional precision every time.

Highlighted Ingredients:

  • Hydrolyzed Wheat Protein – strengthens and protects hair fiber

  • Conditioning Polymers – enhance smoothness and shine

  • Ammonia-based Highlift Formula – ensures powerful lightening action

Benefits:

  • Highlift formula for up to 4 levels of lift

  • Neutralizes unwanted yellow/orange tones

  • Long-lasting, fade-resistant ash blonde color

  • Creamy texture for easy application

  • Salon-quality results from a trusted brand

How to Use Expertia Hair Dye 12.11 :

  1. Mix the Expertia Hair Dye 12.11 with the recommended Farcom developer (usually 12% / 40 Vol) in a 1:2 ratio.
  2. Apply evenly to dry, unwashed hair.
  3. Leave for 45-50 minutes depending on desired lift.
  4. Rinse thoroughly and follow with conditioner.

✅ Tips:

  • Perform a strand and allergy test 48 hours before application.
  • Use on pre-lightened or naturally light bases for best ash results.
  • Use purple shampoo to maintain cool tones between coloring.

About the Company Farcom

Farcom is a leading Greek cosmetics company known for its innovation in professional hair care and color.

With over 50 years of expertise, Farcom combines high-performance formulations with advanced cosmetic technology, trusted by hair professionals across Europe and beyond.

🔗 Explore Related Categories Like:

Weight
100ml
Made in
Greece
New
5202663182979

General Safety Warnings:

  1. Allergy Alert Test:

    • Always perform an allergy test 48 hours before every use, even if you’ve used the product before.
    • Do not use the product if you experience irritation, redness, or a rash during the test.

  2. Avoid Contact with Eyes:

    • Do not apply to eyelashes or eyebrows. Rinse immediately if the product comes into contact with eyes. Seek medical advice if irritation persists.

  3. Do Not Use If:

    • You have a sensitive, irritated, or damaged scalp.
    • You have experienced allergic reactions to hair dye in the past.

  4. Not for Use on Children:

    • Keep out of reach of children. Hair dye is not recommended for individuals under 16 years of age.

Before Use:

  1. Follow Instructions Carefully:

    • Use only as directed in the instruction leaflet.
    • Wear the provided gloves to protect your hands during application.

  2. Hair Compatibility:

    • Do not use on previously bleached, relaxed, or chemically treated hair without consulting a professional.

  3. Patch Test Reminder:

    • Always mix a small amount of product and apply it to the skin to test for allergic reactions.

During Application:

  1. Ventilation:

    • Use in a well-ventilated area to avoid inhaling fumes.

  2. Avoid Staining:

    • Protect your clothing and surrounding surfaces from staining.

  3. Application Time:

    • Do not exceed the recommended processing time.

After Use:

  1. Rinse Thoroughly:

    • Rinse hair thoroughly until water runs clear to avoid staining skin and clothing.

  2. Dispose Safely:

    • Do not reuse leftover product. Dispose of any unused mixture safely.

Health Risks:

  1. Contains Certain Ingredients:

    • May contain ammonia, hydrogen peroxide, or p-phenylenediamine (PPD), which can cause irritation or allergic reactions.

  2. Seek Medical Attention:

    • If irritation or adverse reactions occur, stop use immediately and consult a doctor.

These precautions are crucial for ensuring the safety of the user and preventing damage or health risks. Always encourage customers to read and follow the instructions carefully!

The products can be shipped to you anywhere within the Greek Territory.

  • The products will be shipped to the place you have indicated in the Order Form via the Courier you choose Acs - Speedex - Elta Courier - with shipping costs of 2,60€ and 1€ cash on delivery where required.  

  • For orders over 49,00€ the shipping is completely free of charge up to 2 kg weight (there is no shipping charge). For each additional kilo the charge is 1€. ( Free shipping costs over 49€ with DHL do not apply.)

  • The above charges are for shipments throughout Greece without restrictions to islands - inaccessible - or remote areas, or any other hidden charges, including 24% VAT.

(Read more here )

Now your online order is even easier and faster! Receive and pay your order from our store.

  • For pickup from the store it is required to have made an advance telephone or online order. For the convenience of all of us prefer to know the product codes listed to the right of the product photo

  • Once you have completed your order, your products will be reserved and the preparation of your order will begin. Once it is ready you will receive an Email letting you know that your order is ready for pickup.

  • Please do not come to our store for pickup if you have not received an email that your order is ready for pickup.

You can pick up your order during the opening hours of our store at 81 Kypru Avenue, Argyroupoli, tk 16451. Tel for reservations and product pick-ups at 2109901100.

  • Monday       9.30 - 17.00
  • Tuesday       9.30 - 17.30
  • Wednesday  9:30 - 17:00
  • Thursday     9.30 - 17.30
  • Friday         9:30 - 17:30
  • Saturday     9:30 - 17:00

Thank you.

You can choose your preferred payment method between:

  •  Visa Credit Card
  •  Cash  on delivery
  •  Payment by Paypal
  • Deposit via Bank Transfer

 

The bank accounts where you can deposit the money are:

Name of beneficiary : Gotsopoulos I & Valari P.O.E.

  • Piraeus Bank : GR6401720190005019072910053
  • Eurobank Bank : GR3102602830000610200560053
  • National Bank : GR3101100860000008620185275
  • Bank Alpha : GR3801402370237002002000285

 

more details see here

Frequently Asked Questions

Why do many salons choose Farcom dyes for their clients?

Farcom is a Greek professional brand trusted for decades in hair salons. It combines affordable pricing with high performance, offering long-lasting color, rich pigmentation, and full gray coverage—ideal for everyday professional use.

Its formulas are developed to meet the needs of both hairdressers and clients, making it a preferred choice across Europe.

Does Farcom offer full gray hair

Yes, Farcom dyes are known for their excellent white and gray hair coverage. With proper developer strength and technique, professional stylists can achieve rich, even results across all hair types.

Its consistent formula ensures uniform tone without patchiness or fading.

What is the expected longevity of Farcom professional hair dye?

Farcom dyes offer long-lasting color, typically staying vibrant for 5 to 7 weeks depending on hair condition and aftercare. Use color-protect shampoos and avoid harsh chemicals to extend the results.

The color fades evenly, making regrowth less noticeable between visits.

Can I use Farcom dyes if I have scalp sensitivity or allergies?

Farcom offers formulas with low ammonia content, designed to minimize irritation during application. While not all dyes are ammonia-free, many professionals report good tolerance even on clients with sensitivities.

However, it’s essential to perform a patch test before each coloring session to ensure safe use.

Which volume developer is best for Farcom hair dye results?

Farcom professional dyes are compatible with 10, 20, 30 and 40 volume developers. Use 10 vol for tone-on-tone results, 20 vol for gray coverage, and 30–40 vol for lift or intense color. Your stylist will choose based on hair condition and desired outcome.

Are there ammonia-free or low-ammonia dyes in the Farcom range?

Yes, Farcom includes product lines with low or no ammonia content, catering to salons that prioritize gentler formulas. These are ideal for clients seeking color with reduced odor, less scalp irritation, and a softer after-feel.

Ask your salon for ammonia-free series within the Farcom catalog.

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