What is Ted Baker and how is it connected to grooming?
Ted Baker started in 1988 in Glasgow as a men's shirt brand and evolved into one of the most recognizable British lifestyle labels. In 2010 it opened the first Ted's Grooming Room in London — a barbershop inspired by the tradition of Turkish shaving, co-founded with Turkish Cypriot barber Mus Ismail. The grooming product range was born from that experience, designed to bring the barbershop ritual home.
What grooming products does Ted Baker offer?
The range includes shaving gel with menthol and aloe for a cool, clean shave, beard oils that soften and nourish coarse hair, eau de cologne in three variants, face wash and scrub with jojoba. Every product reflects the Ted Baker philosophy — attention to design detail, quality ingredients and a quirky British character.
How does Ted Baker grooming differ from classic shaving brands?
Classic shaving brands focus exclusively on the shave. Ted Baker comes from the world of fashion — that means the packaging, the fragrance and the overall experience of use are equally important as performance. If you care about how your bathroom shelf looks as much as the result on your face, Ted Baker sits exactly at that intersection.
Are Ted Baker grooming products suitable for sensitive skin?
The grooming range was originally developed for the London Grooming Rooms, which serve thousands of clients monthly — they can't use products that irritate. The shaving gels contain aloe and D-Panthenol, while the beard oils hydrate without greasiness. For very sensitive skin, try on a small area first.
What fragrances does Ted Baker offer for men?
The Tonics line includes eau de cologne in three variants — Au (Gold), Ag (Silver) and Cu (Copper) — each with a distinct scent profile. These aren't heavy fragrances — they're light, fresh, designed for everyday wear after shaving or as a standalone cologne.
Where can I buy Ted Baker grooming products?
Ted Baker grooming products are available at HairMaker.Gr, including eau de cologne, shaving gels and beard oils. Shipping is available across Greece, Cyprus and internationally — worldwide shipping with no restrictions.
Ted Baker – British Men's Grooming with Style
Ted Baker was founded in 1988 in Glasgow by Ray Kelvin as a men's shirt brand and evolved into a global lifestyle label. In 2010 it opened the first Ted's Grooming Room in London — a barbershop inspired by Turkish shaving tradition, co-founded with Turkish Cypriot barber Mus Ismail. The grooming product range was designed to bring that exact barbershop experience home.
The range includes shaving gel with menthol and aloe, beard oil that softens and nourishes, eau de cologne in three variants (Au, Ag, Cu), face wash and scrub with jojoba. Every product reflects the Ted Baker philosophy — quirky British character, vintage-inspired packaging and quality ingredients.
What sets Ted Baker apart in grooming is that it's not just a care brand — it's a fashion brand that entered grooming through real barbershops. The experience of use, the aesthetics and the scent identity are just as important as performance — for men who want complete style, not just function.
Top Ted Baker Products
- Ted Baker Eau de Cologne — Light, fresh fragrances in three variants (Au, Ag, Cu) for everyday wear after shaving
- Ted Baker Shave Gel — Shaving gel with menthol and aloe for a cool, clean shave without irritation
- Ted Baker Beard Oil — Beard oil that softens coarse hair, hydrates and gives a healthy appearance
Related Categories
👉 Shaving Gels
👉 Beard Oil